Privacy Policy

Introduction

At Dirt Bike Extreme we take your privacy seriously and will only use your personal information to administer your account, and to provide products and services you have requested from us. We will never sell your data on to third parties. Under the General Data Protection Regulations, which is law from May 2018, we are required to inform you as to the lawful basis under which we process your personal data.

This Privacy Policy describes how we will use your personal information and how you can exercise your rights with respect to your personal information.

On every occasion we update our Privacy Policy, we will post the updated version on our Website so that you can be informed as the what personal information we collect, how we use it and under what circumstances with disclose it with other parties.

Within this Privacy Policy, reference to we, us or our implies the legal entity of Dirt Bike Extreme which is the body which processes your personal information and interacts with you.

References to you implies the person whose personal information we collect, use and process. This includes anyone who visits our websites, contacts us in relation to the goods or services we provide, or otherwise interacts with us (e.g. contact enquiry form).

References to our website implies any website owned and operated by or on behalf of Dort Bike Extreme.

Your personal information will be processed in accordance with the Data Protection Act 1998 up to the 24th May 2018 and going forward, the EU General Data Protection Regulations (collectively referenced as the Data Protection Legislation) and other applicable law and regulation.

Data Controller

For the purposes of Data Protection Legislation, Dirt Bike Extreme is the data controller of your personal information that we collect, and process as explained within this Privacy Policy.

Information we may collect

 Information we may collect about you includes your name, contact details (including email and phone numbers), purchase history and data collected in relation to your activity on our website or emails. This information is referred to as personal information.

Several different methods by which we may collect your personal information include:

• Information collected through forms completed on our Website.
• When you enquire or purchase goods/services we collect personal information to respond to your enquiry and process your purchase.
• Information of transactions you have processed with us
• CCTV footage of yourself on our premises.
• Information contained in and records of communication between us including emails, text messages, letters and phone calls.
• Records of your visits to our Website, including, but not limited to, traffic data, location data, IP address and the resources that you access.
• Your marketing preferences

If you provide us with another person’s personal information, you must ensure beforehand that you have their agreement to do so and that they are aware of the ways in which we use personal information as set out within the Privacy Policy.

Processing personal information

We use your personal information in relation to our business activities. In particular, we may use your personal information in the following ways:

• To respond to your query regarding the possible purchase of goods or services.
• To carry out our obligations arising from any contract between you and us including the purchase of goods and provision of services, and to respond to your query regarding such contract.
• To manage and administer the relationship between you and us.
• To obtain feedback from you regarding us.
• To provide you with information about goods, services, promotions and offers that may be of interest to you.

Our lawful basis for processing personal data

 At Dirt Bike Extreme we may lawfully process your personal data under one of three options:

•  Consent: In circumstances where you have provided us with a freely given, informed and specific choice to allow MotorVise to process your data, consent will be the lawful basis under which we process your data.
•  Contract: If you have entered or are in the process of entering into a contract with Dirt Bike Extreme your personal data may be processed if it is necessary for performance of the contract or is in order to take steps at your request prior to entering into a contract.
• Legitimate interest: If you have completed or negotiated a sale with Dirt Bike Extreme, you may have your personal data processed for the purposes of the legitimate interests pursued by Dirt Bike Extreme or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms which require protection of personal data.
  • To balance your fundamental rights and freedoms with Dirt Bike Extrem's commercial interests, you will be informed that you may receive marketing communications for similar products and services at the point enquiry or purchase and will be given the ability to opt-out of further processing at any subsequent point in the relationship by visiting www.dirtbikeexteme. You may also call the Dirt Bike Extreme office or contact our Data Protection Officer who will complete your opt-out for you.

Sharing personal data

We may disclose your personal information to third parties in connection with our business activities, including in the following circumstances:

• To third parties that provide services to us such as marketing activities.
• To external organisations for the purposes of detecting and preventing fraud and criminal activities.
• We may pass your personal information to third parties if we are under a duty to disclose or share your personal information in order to comply with any legal obligation, or in order to enforce or apply the terms of any agreements we have with or otherwise concerning you or to protect our rights, property or safety or those of our customers, employees or other third parties.

Cookies

 When you visit our website we will use cookies on your browser.  Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. We may track your interactions with Dirt Bike Extreme via e-mail and text activity and record phone calls for quality and training purposes. For further information please visit www.allaboutcookies.org.

Performance Cookies

These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.

By using our website, you agree that we can place these type of cookies on your device.

Functionality Cookies

These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. For instance, a website may be able to provide you with local weather reports or traffic news by storing in a cookie the region in which you are currently located. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog, news item or post. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

By using our website, you agree that we can place these type of cookies on your device.

Targeting Cookies or Advertising Cookies

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organisations.

By using our website, you agree that we can place these type of cookies on your device.

Your rights

Under the Data Protection Legislation, you have several rights available to you in respect of your personal information. These are the rights to:

• Request copies of your data.
• Rectification of your data.
• Erasure of your data.
• Object to us or restrict the processing of your data.
• Where our systems allow, give electronic access to copies of your data in a digital format.

Except as required by law, we will not use or disclose your personal information for any purpose for which you have not given us your consent or have requested to no longer be communicated to on a legitimate interest basis. If you object or ask to restrict the processing of your data, you agree that despite this we may continue to use the personal information previously provided to us to the extent that we are contractually obligated to do so and to the extent necessary to enforce any contractual obligations you may have.

To learn more or to exercise any of these rights you can contact our Data Protection Officer whose contact details are provided at the bottom of this page.

Data storage

We retain your personal information for seven years from the point of purchasing goods or services from us, or two years from the point of last communication. We take steps to ensure any business we work with has security protocols and policies in place to manage and record your data privacy and preferences correctly and that your data is stored securely. The security of your data is paramount. Documentation can be supplied on request from our Data Protection Officer, details of whom can be found below.

Dirt Bike Extreme reserves the right to update or amend this data privacy notice in line with customer feedback or updates in legislation and it will be published at www.dirtbikeextreme.co.uk.

Data Protection Officer

 Name:             Paul Moss

Address:          7 St Trinians Drive, Richmond, DL107SS, England

Email:             paul@dirtbikeextreme.co.uk

*The information and quoted statistics contained in this website are for general information purposes only. While we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk. We can inform you what is likely to be achievable for your business before entering into a contract for any of our products and services.